AI-powered target identification in M&A

The Challenges of Finding the Right Acquisition Target in Corporate M&A

By Ash Ryan Arnwine on 2/3/2025

  • M&A
  • technology
  • deal-making
  • mid-market
  • acquisitions

For corporate M&A teams and private equity firms focused on the mid-market, the challenge isn’t a lack of potential acquisition targets—it’s the opposite. There’s an overwhelming number of companies that could potentially be a good fit, but the vetting process is slow, manual, and often dependent on outdated databases or one-off reports.

Finding the right acquisition target requires balancing strategic fit, financial viability, and operational alignment—all while navigating fragmented industries where relevant data is scarce.

Why Is Mid-Market M&A So Hard?

Information Overload, But Limited Insights

The mid-market spans thousands of potential targets across industries like healthcare, financial services, and industrial technology. While databases like PitchBook or CapIQ exist, they often contain stale information, leaving analysts to manually verify whether they match your investment thesis in areas such as leadership structure, employee engagement, growth potential, and so on.

Manual Due Diligence Creates Bottlenecks

M&A teams spend too much time gathering and verifying data. Analysts sift through PDFs, spreadsheets, and scattered sources to piece together a company’s true viability. Turnover in analyst teams degrades institutional knowledge and results in IP bleed.

High Competition for Good Deals

Every corporate development leader and PE firm is looking for proprietary deals. But with increasing reliance on investment banks and brokers, finding undiscovered high-value targets before competitors becomes a challenge.

Outdated Technology Slows the Process

Most M&A research still operates on a mix of spreadsheets, internal notes, and one-off reports. The lack of real-time intelligence means dealmakers risk missing out on the best opportunities or overpaying for deals that don’t align with their investment thesis.

How Technology is Changing the Game

Traditionally, M&A firms relied on two extremes: relationship-driven sourcing (bankers, brokers, and internal networks) or broad market scans (using databases). Neither approach is perfect. But today’s AI-breakthroughs can bridge that gap—offering data-driven target identification that is both scalable and precise.

Let’s look at how sc0red is transforming mid-market M&A.

Smarter, AI-Driven Target Identification

Our platform goes beyond stale databases. Using real-time market scans, we surface potential acquisition targets based on nuanced criteria like leadership tenure, employee ownership, and geographic expansion trends—factors that traditional databases overlook.

Faster, More Efficient Vetting

Instead of manually sorting through company profiles, sc0red automates early-stage vetting by ranking potential targets based on your unique thesis. This means fewer wasted hours on unqualified targets.

Proprietary Insights for Competitive Edge

Our AI aggregates proprietary and public data to offer comprehensive company profiles. Deal teams can instantly see a target’s growth potential, risks, and alignment with their investment thesis—before reaching out.

Cost-Effective Alternative to Traditional Deal Sourcing

M&A advisory firms and investment bankers charge hefty fees, often for access to the same target lists everyone else is seeing. sc0red offers a faster, more cost-effective way to build high-quality deal pipelines—without the middlemen.

The Future of M&A: Smarter, Faster, More Precise

In a market where time kills deals, having an intelligent, data-driven approach to acquisition sourcing isn’t just an advantage—it’s a necessity.

If your M&A team is still relying on slow manual research, fragmented spreadsheets, and outdated databases, it’s time for an upgrade.

Find the Right Acquisition Target Faster

Use AI-driven insights to streamline your M&A process and identify high-potential acquisition opportunities with precision.